Your Trusted B2B Lead Source
Quality Lead Strategies, Lead Generation and Custom Data
As a neutral broker, Demand Connector helps B2B publishers move their excess leads without creating internal sales team or channel conflicts while passing deep discounts onto our OEM and agency customers.
We guarantee results.
Strategy & MQL
Top-of-funnel hand-raisers who have engaged with a piece of 3rd party content. Leads can be generated via email, paid search, programmatic display or initiated by call center activity.
Our filtering capabilities allow you to target leads by company size, title or industry. These prospects have shown intent in your category or vertical and are perfect for lead nurturing campaigns or a continued content drip program.
– Typical pricing $20-$30 CPL
– Quantity break pricing at 1000+
These are qualified prospects who want to speak to a member of your sales team. They have an active project or are actively researching your solution.
While they were initiated by email, they have also had a qualifying conversation with a call-center agent to confirm their interest in speaking to sales.
– Typical pricing $60-$85 CPL
HQL/BANT
SQLs
MQL leads with an additional qualifying question added to determine interest or buying authority. In addition, leads are telephone verified for data accuracy.
These leads can be passed to your sales department for additional qualification, screening and relationship building.
– Typical pricing $30-$40 CPL
Webinar Audience Fulfillment
It is difficult enough to get people to register for your webinar or online event, getting them to show up for the presentation is even more challenging.
Demand Connector uses excess publisher inventory to drive registrations to your event and then goes the extra step of ensuring its success by bringing our partner call-centers to bear and influence your registrants to show up when it is time.
– Typical pricing $30-$40 CPL